YouTube launched in February 2005, and that same year e-commerce got its first Cyber Monday. But 2005 was also podcasting's breakout year — proving there was real advertiser money in a medium built entirely on downloads rather than pageviews.
2 Professionals
Worth Knowing This Year
- 01
Todd Cochrane
Visit →Founder, RawVoice / Blubrry
Landed podcasting's first major advertiser, GoDaddy, in May 2005, and wrote one of the first books on how to do it. He passed away in September 2025, but Blubrry remains one of podcasting's longest-running platforms.
- 02
Kevin Lee
Visit →Chair, SEMPO
Served as Chair of SEMPO in 2005, helping formalize search marketing as a profession, and was named to BtoB Magazine's Top 100 Marketers that year.
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