Case Study: Winning With AI in Marketing
An illustrative walkthrough of how a mid-sized online retailer used a Messenger bot and Google's smart bidding in 2017, including what failed first.
Topic
An illustrative walkthrough of how a mid-sized online retailer used a Messenger bot and Google's smart bidding in 2017, including what failed first.
The four AI developments changing how businesses reached customers in 2017, from Messenger bots to smart bidding and voice search.