Case Study: Winning With Google AdSense
An illustrative look at how a small content publisher turned Google AdSense, launched in June 2003, into its first real revenue stream without a sales team.
Topic
An illustrative look at how a small content publisher turned Google AdSense, launched in June 2003, into its first real revenue stream without a sales team.
A snapshot of how Google AdSense reshaped publisher revenue and contextual advertising in the second half of 2003, from launch through its fastest growth.